Abdul Samee is a Dubai born & bred intellectual who has been a part of the Middle East region's Mad Men industry for more than a decade, working on and managing renowned local, regional and international brands. 
Social Can Make Viral & Viral Can Make Social

Social Can Make Viral & Viral Can Make Social

Abdul Samee Qureshi
ADVERTISING, BRAND, DESIGN, STRATEGY, THE MOOD, TRENDS

Social media centric campaigns are a norm for almost every brand out there, but it is very rare that we see social media bring used to create a campaign that fits right within the basics of this phenomenon. 

Addict Aide and BETC, Paris score 100% with this thoughtful, viral worthy and potentially Cannes Lions winning activation;

https://www.youtube.com/watch?v=a4NqzdPxexQ

Emotional Triggers Can Drive #Advertising To New Levels

Emotional Triggers Can Drive #Advertising To New Levels
Nike - Always At The Forefront of Creative Thoughtfulness

Nike - Always At The Forefront of Creative Thoughtfulness