Mind Games Played on a Social Media Level
Some brands just deserve the title 'Legend' to be connected to them and this is mainly because they have been a very integral part of our day-to-day life that we just don't see ourselves doing things without them.
One such brand is Denny's. My personal take on the Denny's brand experience is 'good food, good price served with a bit of wit all day and all night'.
Denny's as a brand just knows how to connect with the food lover in you because they are not about making a huge fuss, but more about serving things straight from the heart and straight off the grill.
Over the past decade social media has influenced/forced brands to adapt with the change and create content that will demand reactions from the target audience. In my personal opinion it did take Denny's sometime to come on board with smart usage of social media, with tweets like below they are definitely looking to take the lead and become a trend starter, as compared to being a follower;
Salute to the Denny's team for the smart work!
