Abdul Samee is a Dubai born & bred intellectual who has been a part of the Middle East region's Mad Men industry for more than a decade, working on and managing renowned local, regional and international brands. 
The Beauty of a Game that unites the world

The Beauty of a Game that unites the world

Abdul Samee Qureshi
ADVERTISING, BRAND, STRATEGY

There have been football legends, there are football legends and there will be football legends - one thing that will never change is the love for the game.

This beautiful ad for Mastercard with Pele is a perfect example that no matter who you are, what language you speak, you can still be united;

http://www.adweek.com/creativity/pele-and-mastercard-find-unity-between-soccer-rivals-in-22-languages-campaign/

Advertising only works when it is relevant to #today

Advertising only works when it is relevant to #today
Did GAP really push the boundary with this ad?

Did GAP really push the boundary with this ad?