Pepsi, The Brand That Isn't 'Live For Now'
Pepsi as a brand has been around for as long as I can remember. They have always had a healthy competition/battle with Coke for the longest time.
While they both have been known to push boundaries when they advertise, but there have been time when they have over done and lost the plot very badly.
Pepsi is the latest one facing the heat on a global level for its latest campaign starring Kendall Jenner;
The ad has been pulled off air within almost 48 hours of its launch. This by far is the most prominent boo boo a brand has done in the year 2017 and the complete industry has a very strong point of view about it;
