'Technology is a glittering lure' - Don Draper
Mad Men taught us a lot of things - what lead to rise of the advertising industry, what was the advertising industry like back in the days, but most importantly, how building an idea and the relevant message around it was the key to its everlasting success.
This was the show that showed us how 'Lemon' & 'Think Small' were important and relevant. An era when ideas were created and sold like dreams which people wanted to live and believe in.
I will definitely be sharing my favourite pitches from Mad Men and nothing better to start with other than 'The Carousel' for Kodak;
