Abdul Samee is a Dubai born & bred intellectual who has been a part of the Middle East region's Mad Men industry for more than a decade, working on and managing renowned local, regional and international brands. 
Everyone has an opinion & apparently everything around us has an opinion as per this new #IKEA ad!

Everyone has an opinion & apparently everything around us has an opinion as per this new #IKEA ad!

Abdul Samee Qureshi
ADVERTISING, BRAND

Lately the agencies behind IKEA have been able to find the cool in the brand & are positioning as a brand that is not just a space filler, but a brand that makes life simply beautiful.

This latest effort from the Mother Agency is proof that IKEA is a brand that makes life special;

https://www.adsoftheworld.com/media/film/ikea_silence_the_critics

Good to see the ad industry still pushing the creative boundaries further while making ideas relevant to the modern age.

#Snickers taking hunger to the next level!

#Snickers taking hunger to the next level!
Was it about time for Volkswagen to revisit its identity?

Was it about time for Volkswagen to revisit its identity?