Abdul Samee is a Dubai born & bred intellectual who has been a part of the Middle East region's Mad Men industry for more than a decade, working on and managing renowned local, regional and international brands. 
This is what Good Advertising looks like. Thank you Volvo!

This is what Good Advertising looks like. Thank you Volvo!

Advertising has always been the result of efforts that are sometimes superior, mostly normal and occasionally pathetic.

It takes an extraordinary effort to create that perfect hook that makes you want to watch an ad all the way till the end and the same reflects in this amazing advert for Volvo from Forsman & Bodenfors;

http://www.adweek.com/creativity/volvo-travels-through-a-lifetime-in-3-minutes-in-this-showstopper-of-an-ad/

 

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