A Good Idea Is One That Lasts Longer & Everyone Remembers
Dove has always known to shake things up whenever it makes an effort to define #RealWoman.
It's good to see that they don't give up on the direction and always aim to make the message stronger every time they do something to create a buzz worthy message.
This latest effort from Dove and Mindshare not only shows how to create a strong integrated campaign, but also a long lasting and impactful campaign that would spread the message to the desired target audience directly and indirectly. Take a look at it yourself;
