Let The Season of Recognition & Appreciation Begin
The Advertising industry goes through a lot of pain, brain, sweat, arguments, planning & overthinking goes into doing work for clients, & most importantly when it comes to deciding what to submit for the awards season.
The award season is like the moment of truth for advertising agencies. This is an industry standard post mortem of what they believe is their best work ever by the well respected & renowned pioneers of the Ad world.
This Sunday marks the beginning of Dubai Lynx, one of the most renowned awards in the Middle East advertising industry. A lot of hearts will be broken, lots of smiles will be seen, we will get to see the maximum number of high-fives ever in one night and all the office politics will be forgotten for once.
All the best to the participating passionate creative geniuses out there!